Whatever your customers are craving, Siméus can create a soup that satisfies. Now
more than ever, consumers are demanding higher quality ingredients and more nutritious
options. Consumers view soup as the healthiest food choice behind salad. Soup has
a higher profit margin than most salads and other side dishes, and we want to help
your company use this to your advantage.
- The average check size increases by 15% or more when soup is added to an order.*
- On average, customer satisfaction increases by 5.5% when soup is a part of the meal.*
- Soup is ordered with other food items over 80% of the time, creating the perfect
opportunity for popular "combo meals" to drive added profit.*
- Seen as an alternative to a full entree, soups are the least likely category for
menu cutbacks, along with salads.**
- During stressful times, consumers turn to items that provide comfort and security.
Soup resonates highly with consumers on the "comfort scale".**
*Source: Technomic Maximizing Soup Profitability and Sales January 2005
**Technomic Consumer Food Trends, Issue #3 2008